Stillman
Consulting
Sheryl Stillman
Consultant,Coach,
and Freelance Writer
About​
I am a former retail executive turned consultant, coach, and freelance writer, with more than 25 years experience across retail, health care, and consumer packaged goods. From classical brand marketing to marketing communications and then onto program/business leadership, I focus on communications, change management, EX/CX, and coaching in bringing new initiatives to life.
​​​
What Do I Do?
​
-
Help leaders and organizations clarify strategic intent, company priorities, and consumer need
​​
-
Create tailored content that communicates the "why" and drives excitement for front-line employees up to Board of Directors
​
-
Coach executives and individuals that inspires clients to take action, move forward, and meet or surpass their goals
​​
-
Provide content marketing, including feature stories and articles on a variety of topics, including travel, health care, technology, parenting, and more
​
What Am I Known For?
-
Moving vision through a unique combination of strategy and execution leadership
​​
-
Driving alignment across the organization as a trusted relationship-builder and unifier
​​
-
Inspiring great customer experiences through empowering and engaging employees
​
Solving complex issues through the “3Cs”
To learn more or request services, feel free to Contact Me!
TESTIMONIALS
"SHERYL IS VERY THOUGHTFUL IN HER APPROACH TO CHANGE MANAGEMENT AND HELPED US THROUGH A LARGE REORGANIZATION OF OUR TEAMS INTO DIVISIONS. SHE ALSO PERSONALLY HELPED COACH ME AS AN EXECUTIVE AND I WILL ALWAYS BE GRATEFUL FOR HER SAGE ADVICE!"
Colleen Bell, President, Innovation and Experience
"YOUR PASSION, TENACITY, AND COMMITMENT IS WHAT HAS MADE IHA SO SUCCESSFUL. THANK YOU!"
C-SUITE EXECUTIVE
"I APPRECIATE YOUR SUPPORT OF SO MANY PEOPLE, UPHOLDING THE EMPLOYEE EXPERIENCE, AND ALWAYS SEEKING WHAT IS BEST FOR THE CLIENT AND IHA"
MK
"SHERYL, A TRULY GREAT MENTOR IS HARD TO FIND, DIFFICULT TO PART WITH, AND IMPOSSIBLE TO REPLACE. YOU ARE IRREPLACEABLE. THANK YOU FROM THE BOTTOM OF OUR HEARTS."
(C-IHOS Team)
FREELANCE WRITING
​
May 2025 - Navigating a Whole Food Plant-Based Diet is a reported essay on my cholesterol-lowering journey from 263 to under 200 when giving up meat, dairy, and all oils. Yep, including cold-pressed EVOO.
​​
December 2024 - Lessons from "The Psychology of Retirement" is a practical guide on what to consider when planning retirement--including saving and withdrawing. This was a fun hybrid essay to put together describing what I call "practice retirement." I failed.
​
September 2024 - Humbled and excited to share my first award-winning essay in the Gulf Coast Writers Association Annual Writing Contest. What I Learned About Grief placed second in the nonfiction category and is a story about love, loss, and hope. I hope you will read and it helps others know they are not alone on this journey.
​
September 2024 - Long COVID Creating Long-term Complications at NextAvenue.Org explores the reality of post-COVID effects for millions of people.
August 2024 - Why Traveling Solo is Healthy for Single Parents on WashingtonParent.Com. This reported piece offers a myriad of benefits for parents and children when opting to head off on your own.
August 2024 - When an Alzheimer's Diagnosis May Be Another Dementia on NextAvenue.Org. Mayo Clinic discovers a new dementia, revealing specific symptoms and differentiating symptoms from those of Alzheimer's.
​​
July 2024 - I've had a love-hate relationship with my uncommon... on Business Insider. This essay shares growing up with people tripping over the pronunciation and spelling of my maiden name and why I've held onto my married name after divorce.
​​
July 2024 - How to Shop for Long-Term Care Policies (Beyond Comparing Costs) provides readers with useful information when researching long-term care policies (there's a wide variety) and what surprises may lurk in the fine print.
​
May 2024 - Dealing with Unexpected Changes: A Q&A with M.J. Ryan on NextAvenue.Org shares tips on how we can leverage age to our advantage in moving forward.
​
May 2024 - How to Leave a Legacy Scholarship on NextAvenue.Org is an inspiring story on meaningful ways to touch a life, even after you're gone.
​
April 2024 - I've traveled 10,000 miles; after tech failures, here are three mistakes not to make again. Featured on Business Insider.
​
March 2024 - Caregiving and Complicated Family Dynamics on NextAvenue.Org explores what happens when caregivers have a history of unresolved issues of trauma or abuse with a family member and ways to protect oneself through the journey.
​
March 2024 - The Golden Girls Cracked the Code on Aging... on NextAvenue.Org was a fun way to approach such a debilitating issue. Who doesn't love the Golden Girls?
​
March 2024 - The Allure of Apartment Life on NextAvenue.Org highlights the pros and cons in apartment living for women over 50.
​
March 2024 - Caregiving for Loved Ones with ADHD or Autism on NextAvenue.Org reviews strategies and tips when learning differences comes into play with older adults.
​
December 2023 - Tissues Everywhere: Managing a Runny Nose at NextAvenue.Org shares tips on the common aging condition, Non-allergic Rhinitis.
​
November 2023 - The Surprising Benefits of Asking for Help at NextAvenue.Org discusses reasons for resisting, ways to overcome, and highlights who's helping who in the end.
​
September 2023 - Save your Family Stress at Littleoldladycomedy.com is my first tongue-in-cheek humor piece on the big business of cremation planning.
​
August 2023 - When your Adult Child Learns they are Neurodivergent at NextAvenue.Org discusses strategies for parenting a newly-diagnosed neurodivergent young adult.
​
July 2023 - Waking up to the benefits of CPAP therapy at NextAvenue.Org is a reported essay on sleep apnea and the gold standard in care.
​
July 2023 - I found more than dust bunnies when selling the family home at Insider.com. An essay on what I learned about raising my kids in a single-parent home while preparing to move on.
​
April 2023 - "How to Improve Your Pelvic Health" at NextAvenue.Org focuses on three strategies to improve this critical body structure.
​
November 2022 - "I hid in a closet...during hurricane..." at Insider.com. An essay on parenting parents.
​
November 2022 - "Strategies for Communications when Facing Alzheimer's or other Dementias," at NextAvenue.Org.
​
October 2022 - "The Perks of Coffee" on NextAvenue.Org talks about the numerous health benefits surrounding this most popular drink.
​
September 2022 - "Alone with Alzheimer's" at NextAvenue.Org. This article provides five steps to take when first learning about an Alzheimer's or dementia diagnosis.
​
June 2022 - "The Younger Faces of Alzheimer's..." at NextAvenue.Org. Most would be surprised to learn that Alzheimer's and Dementia can strike someone in their 30's. Read the personal stories of a few experiencing Young-Onset (or "Early") Alzheimer's and common signs to pay attention to.
​
April 2022 - "The Blooming Effects of Flowers on Mind and Body," released on NextAvenue.Org just in time for spring and Mental Health Awareness Month in May.
​
March 2022 - Tickled to share my first personal essay. The topic is light; the meaning high. Read (or listen!) "The Familiar Taste of Tradition" at EatDarlingEat.net.
​
February 2022 - Check out my NextAvenue.Org Self-Care Guides for expert tips on managing pain to what questions to ask before surgery.
​
Proud to share additional magazine publications:
-
WIRED! - What to Know Before you Take a Hybrid Role (November 2021)
-
NextAvenue - How to Prepare for a New Job in the Pandemic (April 2021)
-
Minnesota Good Age - Moving in a Pandemic (Nov/Dec 2020)
-
Minnesota Good Age - Senior Living Communities get a Boost from Technology (Sept/Oct 2020)
-
Plymouth Magazine - Reconnect w/Nature with Plymouth's Community Garden (Aug/Sept 2020)
-
Minnesota Good Age – Top Traveling Apps (Feb 2020)
​
Sampling of previously published corporate communications:
-
Leonard, Street, and Deinard Pro Bono Annual Report
-
Lindquist & Vennum Pro Bono Annual Report
-
UnitedHealthcare Healthy Pregnancy Program Booklet
-
UnitedHealthcare Healthy Baby Program Booklet
FREELANCE WRITING SERVICES
INTERNAL-FACING
-
Executive Communications
-
CEO Messaging
-
Change Communications
-
Corporate Communications
-
Strategy/Business Plans
-
Leadership Messaging
-
Employee Newsletters
-
Employee Manuals
-
Intranet Content
-
Ghostwriting
-
…more
EXTERNAL-FACING
-
Content Marketing
-
Marketing Materials (Press Releases, Blog Posts, e-Books)
-
Client Reports, Updates
-
Pro Bono Annual Reports
-
Corporate Annual Reports
-
Marketing Briefs
-
Marketing Brochures
-
Member Handbooks
-
Feature Stories / Magazine Articles
-
Legal Writing
-
…more
